Hillary Alexandria Joins Le Magasin in Stockholm

Hillary Alexandria Joins Le Magasin in Stockholm

We are beyond thrilled to announce that Hillary Alexandria will be showcased at the Le Magasin “pop-in“ at Stockholm’s NK luxury department store. We’ll be joining from May to June 2024 with our first collection of recycled gold & lab-grown diamond necklaces and earrings.

Here are some facts about the partner and location:

· Nordiska Kompaniet (NK) is one of the world's leading luxury department stores offering high-end fashion, beauty and lifestyle products and restaurants in an astonishing Art Nouveau building (comparable to Selfridges in London or KaDeWe in Berlin)

· Le Magasin is a tech enabled phygital marketplace providing brands turnkey services in prime retail locations. Le Magasin’s mission is to provide a global distribution network for member brands to extend their digital play to physical places.

“We as a brand are so excited for this opportunity to give the public a chance to interact with our beautiful pieces in person! For Hillary Alexandria to be included in such great company, amongst other really cool and well know brands*, is such an honor."
-Designer and Founder Hillary Smith-

Our designs are handcrafted in Europe using recycled gold and lab-grown diamonds. All of our fine jewelry designs are thoughtfully brought to life by our creative and experienced team. With this in mind, we feel it’s a perfect fit for Hillary Alexandria to make its debut in Europe first. 

As pioneers in curated retail experiences, Le Magasin’s store at NK introduces a roster of forward-thinking design & lifestyle brands, as well as unique experiences and events, titled the „Spring into Summer“ edition. Categories include Accessories, Cosmetics, Fashion, Food & Beverage, Home & Interiors, Jewelry, Media, Non-Alcoholic Spirits.

If you’re in Stockholm, please stop by Le Magasin’s pop-in at NK and check us out. The official launch date was April 11, 2024. 

Hope to see you there! 

*Other participating brands include:
Act of Caring - AMOD Sunglasses - Bjork Soda - Boba Blizz - Ekta Helsinki - Fluère - Gauhar Helsinki - Gordon’s 0,0% - Gestalten - Halgabad - Jake Maatila - Johanna Gullichsen - Kalevala Jewelry - KJP Studio - Kolonne Null - LA Cold Press - Miniware - MyNolla - New Layer - Nordic Beauty - Noughty - Oddbird - Oquist Cosmetics - Ofstedal Eng - Pelago - Purman - Rebeet - Ripple+ - Sees Company - Siadds Atelier - Soeder - Sowvital - Vitara - Yuko Ono

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